5 Untapped Niches on Amazon KDP

About this video

Dale follows up his earlier video on popular, lucrative Kindle niches — now highly competitive — with five untapped Kindle publishing niches where he says a newcomer may have a fighting chance. He first cautions that many books he found were improperly categorized, whether by Amazon miscategorizing based on keywords or publishers gaming bestseller lists, and warns Amazon closes such loopholes; authors should use the correct browse paths. The five niches, based on the paid Kindle store ranks he observed: (5) Depositions — legal/court-case books where the #1 book ranks around 100,000 and ranks fall past 200,000 after the top three; (4) Oral and Maxillofacial — a hyper-niche under medical ebooks/surgery where the #1 book ranks about 130,000 and drops to the 300,000s after the top three, but which demands specialized expertise; (3) Maritime — the top book ranks about 174,000 and carries a one-star review complaining of poor editing; (2) Serbo-Croatian — he skips the clearly miscategorized #1 book (an English ketogenic diet book), notes the #2 book near 185,000 and the #10 slot near half a million, and suggests other foreign-language study subcategories are similarly open; (1) Computing, Internet, and Digital Media under the Japanese subcategory — the #1 book ranks only about 305,000 in the US store but about 24,000 on Amazon Japan, which he presents as proof a book can succeed outside the US marketplace. He admits the list isn’t exhaustive and asks whether low buyer volume makes a niche worth pursuing, answering that finding a niche audience only works if you market and promote rather than ‘publish and pray.’

Key takeaways

• Dale identifies untapped niches by weak paid-store ranks deep in the bestseller list — when books past the top three rank 200,000-500,000, he sees an opening.
• The five niches named: Depositions, Oral and Maxillofacial, Maritime, Serbo-Croatian, and Computing/Internet/Digital Media under the Japanese subcategory.
• Categorize honestly in the correct browse paths; Dale warns that gaming categories for bestseller placement works only until Amazon closes the loophole.
• Some niches demand real expertise — Oral and Maxillofacial requires specialized knowledge of face and mouth surgery — and foreign-language reference subcategories are broadly under-served.
• A book can flop in the US store yet sell well in another marketplace, as with his Japanese computing example; either way, a niche audience still requires active marketing, not publish-and-pray.

Episode details: published July 28, 2017 · 5:14 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dale L. Roberts’s own claims, shared for education — they are not typical or guaranteed.

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