ACX Audiobook Publishing Secrets - Are You Taking Advantage of These?

About this video

Roberts lists seven underused ACX and Audible features. First, optimize keywords specifically for Audible using its autosuggest: a phrase saturated on Amazon may be wide open on Audible, so copying a KDP listing across is, in his view, a weak default. Second, use ACX bounty links: he says authors earn a $75 bonus when a referred listener joins Audible, takes the 30-day free trial, and stays into a paid membership, which can dwarf the royalty on a short book. Third, claim up to 100 promo codes per title for the U.S. and U.K. markets to seed reviews and social proof. Fourth, request proper categories — Audible has up to 200 categories, and a title can sit in three — by contacting ACX support, noting Audible is strict about fit. Fifth, no ebook is required if a paperback edition is on Amazon, and the formats do not have to match exactly. Sixth, commission true 2400 by 2400 cover art instead of stretching an ebook cover; Roberts claims one of his titles went from about one sale a month to one a day after he fixed this. Seventh, attach a downloadable PDF via ACX support to add value and calls to action.

Key takeaways

• Research keywords on Audible itself with its autosuggest tool — competition there can be very different from Amazon/KDP
• Promote your ACX bounty link: a converted Audible membership referral is presented as paying a $75 bonus, far more than a small royalty
• Use the up to 100 promo codes per title (U.S. and U.K.) to get the audiobook into listeners’ hands and generate reviews
• Ask ACX support to place your title in up to three appropriate categories from Audible’s list to improve discoverability
• Build the ACX cover natively at 2400 x 2400 and consider adding a downloadable PDF — for exercises, images, character profiles, or a newsletter call to action

Episode details: published May 26, 2019 · 12:49 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dale L. Roberts’s own claims, shared for education — they are not typical or guaranteed.

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