Audible Promo Code 2020 | ACX Ends the Abuse of Promo Codes

About this video

Dale explains ACX’s quiet change to Audible promo codes after misuse. Previously, exclusive ACX titles could get up to about 100 promo codes per title for US and UK (25 at a time, replenished after 10 were used), and crucially those codes paid royalties like store credit/money when redeemed. He says some gurus and coaches abused this by publishing many short books, bundling them into giant compilations, and directing codes at them to maximize payout — he claims they were making tens of thousands of dollars per month. Under the new policy for titles published after March 25, 2020, promo codes give the listener a free copy with no royalty to the author, and are limited to 50 per region (100 total), starting at 25 per region with replenishment tied in ACX’s email to conditions including, as he reads it, 100 qualified purchases. Codes remain for ACX-exclusive titles only. He contrasts Findaway Voices, which gives 30 codes wide (100 if exclusive, also with no cash value) without a sales threshold, and suggests using Audiobook Boom (about $12 per promotion, as he reports) and AudioFreebies.com to distribute codes in exchange for honest reviews.

Key takeaways

• Old ACX promo codes paid royalties like cash/store credit; the new policy for titles after March 25, 2020 pays no royalty on code redemptions
• New limit is 50 codes per region (US and UK) for 100 total, starting at 25 per region, versus about 100 per region previously
• Dale says abuse involved short books bundled into large compilations to maximize code value, which he claims earned abusers tens of thousands per month
• Promo codes are only for ACX-exclusive titles; non-exclusive authors do not get them
• Alternatives he cites: Findaway Voices codes (30 wide, 100 exclusive, no cash value) and distribution via Audiobook Boom and AudioFreebies.com for honest reviews

Episode details: published April 29, 2020 · 6:19 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dale L. Roberts’s own claims, shared for education — they are not typical or guaranteed.

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