KDP Low Content Niche Research: Step by Step Tutorial 2023

About this video

Dale presents a step-by-step method for validating low-content book ideas — diaries, journals, notebooks, planners, coloring, activity and puzzle books — instead of relying on intuition or copying others’ intellectual property. Validation rests on a niche and its relevant keywords, balancing competition against customer demand. The ‘hard way’ uses the free DS Amazon QuickView Chrome extension, enabled for incognito mode, to research in a clean browser so Amazon does not personalize results. Starting from brainstormed phrases and Amazon’s suggestions, he aims for 12 to 24 solid keywords after vetting. He checks total product counts (under 1,000 is a good starting point; 80,000 to 100,000 or more is tough), competitor categories, keywords in titles, subtitles and descriptions, covers, reviews, pricing, and the average Best Seller Rank of the first 16 results — he says he wants roughly 10,000 to 100,000, which he equates to about 1 to 12 book sales per day. The ’easy way’ is sponsor Book Bolt, whose products and keywords features add search volume, related keywords, average rank and pricing data filtered to low-content books.

Key takeaways

• Validate low-content ideas with niche and keyword research instead of intuition or copying others’ work
• Hard way: use DS Amazon QuickView in incognito mode to see rank, age and reviews without personalized results
• Aim for 12 to 24 vetted keywords; under 1,000 competing products is a good starting point, 80,000+ is tough
• Dale targets an average Best Seller Rank of 10,000 to 100,000 for the first 16 results, which he equates to about 1 to 12 sales per day
• Book Bolt’s easy way adds Amazon search volume and low-content-filtered data to speed the same vetting

Episode details: published December 27, 2022 · 14:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dale L. Roberts’s own claims, shared for education — they are not typical or guaranteed.

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