How to ACTUALLY Build a $1M Business in 90 Days
About this video
Martell presents a 90-day blueprint to unlock growth even if burning out or just starting. Days 1–7: do a time and energy audit from his book Buy Back Your Time (he cites page 75) — set a timer every 15 minutes, journal what you actually did, mark energy green/red/yellow and value with a $1 to $4-sign rating ($1 is admin, $4 is leading the team and strategy), then keep only green $4 work. Days 8–14: create your perfect week with calendar blocking and batching, putting high-energy creative work in the morning; he describes showering at the building after asking manager Dave, saving 35 minutes driving home. Days 15–21: raise prices — change pricing every six months, claiming most people could raise 30–40% before any customer quits, and that profit solves all problems. Days 22–30: start chatting — message followers on Instagram, Twitter, and TikTok instead of waiting, saying messaging 500–600 people will yield responses, and hosting founders hikes every Tuesday. Days 31–45: hire an executive assistant and delegate 100% of calendar and inbox; he offers his internal EA SOP via Instagram message ‘YouTube EA’. Days 46–60: create content daily — he claims he grew to 3 million subscribers across platforms in 18 months after going daily, posting a reel every day. Days 61–75: model then modify — he recounts moving at 28 from Canada’s east coast to San Francisco, recommends funnel hacking competitors as a secret shopper, and copying a coach’s blueprint 100% before modifying. Days 76–90: build systems — SYSTEMS stands for Save Yourself Time Energy and Money — via playbooks, checklists, stencils/templates, and sensors/reports; anything done more than twice a week undocumented is done wrong. He closes with FOCUS: Follow One Course Until Successful, and says his $100 million business runs on systems built when he was small.
Key takeaways
- Days 1–7 audit time every 15 minutes, rating energy green/red/yellow and value $1–$4, to isolate green $4 work
- Days 15–21 raise prices: revisit pricing every six months, as Martell claims most could raise 30–40% before losing a customer
- Days 22–45 start daily chats with followers and hire an executive assistant, delegating 100% of calendar and inbox
- Days 46–75 create content daily with a reel per day and model then modify — funnel hack competitors and copy a coach’s blueprint 100% first
- Days 76–90 build systems (playbooks, checklists, stencils, sensors) — SYSTEMS means Save Yourself Time Energy and Money
Episode details: published February 11, 2025 · 17:01 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dan Martell’s own claims, shared for education — they are not typical or guaranteed.
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