These 6 SaaS Business Ideas Will Make You Rich (2026)

About this video

Dan Martell shares six SaaS categories he says he would focus on if starting over, based on a coaching call with his growth accelerator clients. 1) AI-supported marketing tools: using tools like ChatGPT and Jasper to outline videos, write briefs, blog posts, emails, social posts and ads. He calls it a multiple billion dollar opportunity that every marketing team will use. 2) Cybersecurity: as internet access and remote work expand, he sees need for tools against weak passwords, phishing and social engineering, including penetration testing for small businesses. 3) AI-supported customer support: ingesting past support emails, help-center ratings and internal communications to train a custom bot that he claims could do 95% of what support teams do today, without builders needing to create the core AI. 4) Connected sensors / IoT plus SaaS: he cites a client Marc whose ATM sensor evolved from GPS theft tracking to cash-flow, routing and hardware insights, arguing sticky value is in the management and insights layer. 5) SaaS for digital twins: digital representations of physical equipment or buildings for training before hardware ships, and drone scanning of old plants to rebuild accurate schematics. 6) No-code platforms: citing Bubble, Airtable, Go HighLevel and his friend Shawn, and friend Chance who built a business on another platform, he says companies making millions per month are built without writing code. He advises picking one area that resonates, becoming obsessed, attending events and learning the industry.

Key takeaways

• AI marketing tools can chain briefs, posts, emails and ads from one prompt
• Cybersecurity for distributed teams targets phishing and social engineering
• AI support bots trained on past tickets could automate most support work
• IoT value is in the SaaS management and insights layer over sensors
• No-code platforms let founders ship SaaS without writing code

Episode details: published January 9, 2023 · 17:05 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dan Martell’s own claims, shared for education — they are not typical or guaranteed.

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