11 WAYS TO HAVE A SIX FIGURE Q4 ON ETSY | NEW Etsy Holiday Tips | $100K in 3 Months | Holiday 2022

About this video

(Summarized from the Arabic caption track.) Dylan Jahraus says she has sold on Etsy for six years, claims nearly $1.3 million in revenue and $300,000 to $400,000 a year consistently, and offers 11 ways to prepare for a six-figure Q4. She stresses Q4 is actually her slowest time — Q1 and Q2 are biggest for her — so the tactics matter year-round depending on the customer and product. Her steps: if you have fewer than 300 listings, double them by duplicating existing products for new customer segments rather than inventing new products; put links to bestsellers or top shop sections in the middle or lower part of every description; start a Pinterest strategy now, 10 to 20 minutes daily, because the snowball effect can take over a month and work she did six years ago still pays off; use her Facebook and Instagram strategies — she credits Facebook with reaching over $10,000 a month in her fourth month, and Instagram with one in four customers leaving a positive review versus a typical 13% on Etsy; pursue reviews with three communication touchpoints per transaction; build value into listing photos, using the 10 image types she recommends and collaging reviews in Canva if slots remain, so value, not lowest price, wins; duplicate listings as a gift/occasion set for Christmas and Thanksgiving, later retitled for Valentine’s Day, anniversaries, Mother’s Day and Father’s Day; reorder shop sections to put the highest-revenue, most profitable and holiday categories on top, with SEO in section titles; use custom shop order to front-load bestsellers; and raise average order value, noting it is easier to sell 100 items at $100 than 1,000 at $10 to reach $10,000. She says she started selling $30 to $50 items at about $25 an hour and, after raising order value, now makes over $100 an hour, and $180 an hour producing some items.

Key takeaways

  • If you have fewer than 300 listings, double them by duplicating existing products for new customer segments instead of inventing new products
  • Start Pinterest now at 10 to 20 minutes a day — she says the snowball effect can take over a month to build momentum
  • Put links to bestsellers or top sections in the middle or lower part of every listing description
  • Duplicate listings into a gift/occasion set that can be retitled after Q4 for Valentine’s Day, Mother’s Day, Father’s Day and anniversaries
  • Raise average order value: she frames 100 sales at $100 as easier than 1,000 sales at $10 to reach $10,000

Episode details: published September 18, 2022 · 11:05 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.


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