5 Etsy TRUTHS Nobody Tells You... 🚀 (This Changed EVERYTHING)

About this video

Jahraus, introducing herself as a seven-figure Etsy seller, shares six ‘best-kept secrets.’ First, set default shipping to ground: in a shipping profile, open Edit under shipping services, scroll to Advanced Shipping Services and select Ground — the cheapest US option — so free shipping defaults to ground while customers who upgrade to priority pay the full amount, which she illustrates with a 2-lb item costing the seller about $10. Second, stop making pins in Canva and pin directly from listings with the Chrome extension for volume, but only after listings are SEO-optimized; she claims one of her listings got 62% of visits from social, over 106,000 visits, with about 105,000 from Pinterest. Third, keep digital, print-on-demand and physical products in one shop if they serve a similar customer, rather than diluting effort across shops. Fourth, if a shop has no sales after 3 months, or fewer than 10 sales after 6 months, start a new shop to use Etsy’s early search boost. Fifth, buy discounted gift cards for inventory suppliers on Raise or Gift Card Granny — e.g., a $50 Michael’s card for $40 — and stack them with clearance and military/teacher discounts, checking after Christmas for best supply. Sixth, do not pick a niche; build around profitable customers and a cohesive aesthetic — colors, hues, fonts and vibe that pass a quick-scroll ‘does this look like one store?’ test — using small boutiques like Pigment in San Diego as a model and sourcing aesthetics off Etsy.

Key takeaways

  • Unhide Ground in Advanced Shipping Services so free shipping defaults to the cheapest option and paid upgrades become extra profit.
  • Pin directly from listings via the Chrome extension for volume, but only after SEO is fully in place.
  • Keep digital, print-on-demand and physical products in one shop when they serve a similar customer instead of splitting effort.
  • Restart rather than revive a dead shop: no sales in 3 months, or under 10 sales in 6 months, means start fresh for the new-shop boost.
  • Build cohesion around customers and aesthetic, not a niche, and stack discounted supplier gift cards with other discounts for inventory.

Episode details: published January 15, 2024 · 9:39 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.


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