7 Digital Product Ideas for $100 Average Order Value - 2 Ways to Make Money With Digital Products

About this video

Note: this video’s caption track is in Arabic; the following summarizes that Arabic transcript in English. Dylan Jahraus contrasts two paths to financial freedom selling digital products on Etsy. The first is the volume game: selling hundreds or thousands of low-priced products monthly, which she says is not truly passive — it is very active in its early stages, and mismatched expectations cause many sellers to quit. The second, faster path is raising average order value (AOV) through multi-listing orders, multi-item orders, and high-AOV listings. She then gives seven high-AOV digital product ideas: (1) a whole-shop or all-designs bundle, citing a shop selling all current designs plus every design added for the rest of the year; (2) a digital course on any topic, citing a Procreate course priced at $100 and a digital planner course at $349; (3) commercial-use licenses, around $100 or more (six basic commercial licenses for $100); (4) custom digital illustrations — for mothers, pet owners, or new homeowners — citing a custom fashion illustration shop at $150; (5) digital alternatives to expensive services, such as interior-design layout kits, all-in-one wedding planner templates, self-guided marriage counseling tools, and house/landscape plans, mostly around $100–$200 (a modern house plan at $149); (6) a digital product with a service component, such as done-for-you branding or websites, citing a custom Shopify website at $249; and (7) an e-book, which is easier to produce than a course (AI can help write it) but should help readers save time or make money to justify $100+, citing a photography pricing guide at $222. Her own background figures — nearly 7 years on Etsy, over $1.4 million in sales and over $1 million in profit — are the creator’s claims. She closes by recommending sellers try the other path, or a mix of both, if their current one is not working.

Key takeaways

• The low-price volume path requires selling hundreds or thousands of items monthly and is highly active early on — it is not the passive income many sellers expect.
• Raising average order value is presented as the faster path, via multi-listing orders, multi-item orders, and deliberately high-priced listings.
• High-AOV ideas include whole-shop bundles, digital courses ($100–$349 examples), and commercial-use licenses at around $100+.
• Custom digital illustrations and digital substitutes for expensive services (interior design kits, wedding planners, house plans) can command roughly $100–$249.
• Adding a service component (e.g., done-for-you websites) or writing a money/time-saving e-book are lower-effort ways to justify premium digital pricing.

Episode details: published January 28, 2023 · 6:14 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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