Can you make $10k selling SIMPLE Digital Products??

About this video

In a Q&A with her husband Wes, Dylan Jahraus introduces herself as an Etsy seller of about seven years and claims, in her own framing, over $1.5 million in revenue and over $1 million in profit on the platform; Wes describes himself as active-duty military who helps with the business as a second full-time job. For a new seller she advises ignoring a perfect product count and getting at least three to five listings — ideally five — live quickly to get customer feedback on what people are drawn to. On burnout they say their Etsy shop is largely outsourced to an employee who comes to their house, they support each other by taking tasks off each other’s plate, they do not believe in balance but prioritize different things at different times, and they frame the current growth chaos as exciting; Dylan adds her bigger worry is becoming the bottleneck and that she waited too long to hire help in her Etsy shop. For print-on-demand beginners her top advice is to fix fonts — searching terms like ‘Canva font duo’ to learn pairings that look good together — and to target profitable customers rather than copying bestseller listings. She explains her method starts with who to sell to, not what to sell: people with higher discretionary income, stable jobs, who value time over money and have expensive hobbies, then building the product mix around them for more consistent income. On Pinterest she says you do not need to link Etsy shops; use a Pinterest business account and the Chrome extension to pin directly from listings. She says a digital download shop can reach $10,000 a month through bundles, but only if the value and utility are high — contrasting low-value clip art taken from Canva with website templates for Showit or WordPress. She confirms her Facebook strategy is reserved for students in her Multi-Six Figure Etsy Blueprint program, which she says has over 830 shops. The couple also discuss family goals including moving closer to family in Minnesota, where her parents are in their 70s and her disabled sister will eventually need her as guardian, building generational wealth including real estate, and deciding against a third child.

Key takeaways

• Launch with three to five listings quickly to get customer feedback instead of waiting for a perfect product mix
• Build customer-first, not product-first: choose buyers with discretionary income, stable jobs, and time-over-money values, then design products for them
• For print-on-demand, learn font pairings (e.g. searching ‘Canva font duo’) and do not build a shop by copying bestseller listings
• Hire help early and outsource operations to avoid becoming the bottleneck of the business
• Bundles can make high digital-download revenue possible, according to Jahraus, but only when the product offers real utility and value

Episode details: published June 16, 2023 · 11:41 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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