Do THIS To Increase Etsy Sales in 2025 | Etsy Q+A

About this video

Dylan Jahraus answers Etsy seller questions, introducing herself as a 7-year seller who claims over $1.5 million in revenue and over $1 million in profit. On SEO, she says to wait 3 to 4 weeks for results after improving pictures, descriptions, and keywords, though some see sales the next day. She says you cannot list for free, but can use a 75% discount plus a full refund after purchase. She favors evergreen products over holiday-only items when time is limited, judging listings by average monthly revenue over 12 months. For a plant seller declining since 2013, she advises reviewing the last 100 orders to see what else those buyers purchase and expanding the product mix with items like shears, watering cans, or spritzers rather than relying only on plants. She says selling physical products from outside the US is feasible via shipping or print on demand, cautions against blindly accepting Etsy’s optimized price suggestions, and says pricing should vary by category, listing age, and shop goals. For Black Friday and Cyber Week, she says to choose compelling price points first, especially items $30 or less. She outlines when to keep or restart a zero-sale shop, when growth warrants hiring help, and says consistency levers become available around 100 to 200 sales.

Key takeaways

  • Wait 3 to 4 weeks after SEO, photo, and description changes for the algorithm to catch up before judging results.
  • Prioritize evergreen products over seasonal-only items if you are a one-person shop with limited product-development time.
  • For a declining niche shop, study what your last 100 buyers also buy and expand the product mix to raise customer lifetime value.
  • For Black Friday and Cyber Week, set the everyday and discount price points first and focus energy on items $30 or less.
  • Do not outsource tasks you are good at first; list tasks you dislike or do inefficiently, protect profit and hourly wage as sales grow, then buy back time.

Episode details: published November 22, 2023 · 11:21 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.


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