Dylan Jahraus Course Review - Congrats Leslie and Andy! 🎉 Increase Your Sales on Etsy
About this video
Andy Enzell of Enza Custom Creations says he and his fiancée Leslie launched their Etsy shop on September 28, 2023, and were successful immediately, with their flagship product becoming an Etsy Pick and a bestseller in October. Andy claims they made over $31,000 in that first Q4. Despite that start, and despite his own background in data science, SEO, and algorithms, they joined Dylan Jahraus’s program in September 2024 at Leslie’s suggestion. He says the coaching was specific to their shop rather than generic, and that they changed four things straight away: they redid their banner and categories, redid the photos and SEO on each listing, added a larger size to their flagship product, and split their Names of Jesus ornaments — previously sold as a pack of 25 individual names — into separate individual listings. Andy claims traffic rose within a couple of weeks and products that had not sold in a year began selling. He claims Q4 revenue rose over 28% year over year, Q4 conversion was almost 9% against a 7.9% lifetime rate, with December at 10.4%, and that they gained two additional bestsellers — all, he notes, after completing only the first four modules.
Key takeaways
- Andy Enzell claims the shop launched September 28, 2023, earned an Etsy Pick and bestseller in October, and made over $31,000 in its first Q4.
- He says four immediate changes were made: a new banner and categories, redone listing photos and SEO, a larger size for the flagship product, and splitting a 25-name ornament pack into individual listings.
- Andy claims traffic increased within a couple of weeks and previously unsold listings started selling after the changes.
- He claims Q4 revenue was up over 28%, with Q4 conversion near 9% and December at 10.4% versus a 7.9% lifetime rate.
- Andy says they gained two additional bestsellers and achieved these results using only the first four modules of the program.
Episode details: published February 18, 2025 · 2:04 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.
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