Get Ahead of 99% of Other Etsy Sellers in 10 Minutes

About this video

Dylan Jahraus lays out a step-by-step plan she says can make a seller a top 1% Etsy seller within a year, citing her student Shannon, who she claims did over $10,000 in sales in one July after doing less than $700 the July before in the same shop. Step one is to identify a profitable customer before creating any product by studying a monetized influencer — she names Emily Ann Gemma, Making Pretty Spaces and Loverly Gray as examples — reading comments and screenshotting what their audience buys, a process she says takes about 3 to 4 days. Step two is to build a product mix around that one customer, asking what they would buy over the next 4 to 7 years across their life; for the Making Pretty Spaces audience that might mean signage, personalized cutting boards, aprons and welcome signs rather than only placemats, ranked by ease of launch. Step three is to launch fast: a minimum of 20 different listings in the first month, all under $100 with loss leaders under $20, treating data and feedback rather than profit as the goal, and immediately driving outside traffic from Facebook and Pinterest instead of waiting for Etsy search. She cites student Sarah, who she says did 870 orders in a single month and landed her first bestseller badge. Step four is scaling with Alex Hormozi’s ‘more, better, new’ framework — do more of what works, make better versions such as turning a mama mug design into a hat or grandma, Mimi or Gigi variants, then try new categories — climbing from 20 toward 150 listings over the next 30 days. Step five is to delete fully optimized listings that did not sell and, once consistently over 100 orders a month, add $100 to $300 items. Step six, at at least $5,000 a month, is to buy back time by hiring out Pinterest and Facebook traffic. Step seven is getting ahead of trends outside Etsy, which she says separates a $5,000-a-month shop from a $50,000-a-month shop; she claims over half a million dollars in two product types and over $330,000 in a third from trends that had not yet reached Etsy, found via influencers, Pinterest, TikTok and trade shows, launching 20 to 50 trend-inspired listings a month at that stage.

Key takeaways

• Identify a profitable customer first by studying a monetized influencer’s audience for about 3 to 4 days before creating products
• Launch a minimum of 20 listings in the first month, all under $100 with loss leaders under $20, prioritizing data over profit
• Drive Facebook and Pinterest traffic to listings immediately on publishing instead of waiting for Etsy search to find them
• Scale with ‘more, better, new’ from 20 toward 150 listings in the next 30 days, expanding only what already works first
• Once consistently over 100 orders a month, cut unsold listings and add $100 to $300 items; hire out traffic work at at least $5,000 a month

Episode details: published October 12, 2026 · 10:18 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

← Previous: The ONLY Skill You Need To Make Money on Etsy · Next: 5 Ways To Make People Buy YOUR Etsy Products →

All Dylan Jahraus videos · Dylan Jahraus profile · Dylan Jahraus on YouTube