My EXACT Weekly Strategy for $10,000/Month on Etsy 💸 (BEST Etsy Shop Workflow)
About this video
Dylan Jahraus lays out the exact 7-day weekly workflow she says she uses in her own shop, framed as a plan for building a shop selling over $10,000 a month — the $10,000/month figure is her stated target for the workflow in the video. The plan focuses only on revenue-generating activities, with daily messaging and order fulfilment every day, one Instagram post or reel and one story daily. Monday: create three new listings including at least one low-margin, low-price loss leader intended to drive order count, run a 20-minute Facebook strategy (about 5-10 posts, not via a business page), and post an order montage and a product-poll story. Tuesday: check listings on mobile (app and mobile web) against market leaders on photo and price, check the sales velocity of the top 1-3 competitors once weekly only, run a 20-minute Pinterest strategy (80-100 pins via a Chrome extension, not creating pins from scratch), and share customer reviews. Wednesday: pack listing photos with value, A/B test thumbnails on listings with similar SEO, optimise listings for Pinterest, and review site merchandising across listings and shop. Thursday: create three new listings that are iterations of the most recent 20 sales rather than fixing poor sellers, repeat Pinterest, and use trending audio. Friday: do product research outside Etsy instead of copying Etsy bestsellers, write SEO aimed at profitable customer segments first (customer first, product second), repeat Facebook, and collaborate with another shop. Saturday: review listing-level stats, improve the 10 best listings before the 10 worst, refresh near-dead listings’ mockups as a last chance, and repeat Pinterest. Sunday (max 30 minutes planning): set the Instagram schedule and pricing strategy for the week, and kill listings that are two months old with no sales or favourites to protect conversion rate.
Key takeaways
- Structure the week around daily revenue activities: new listings on Monday and Thursday, with messaging and fulfilment every day.
- Use a loss leader on Monday — a low-price, low-margin product whose purpose is volume and order count, not profit.
- Focus improvement effort on winners first: build Thursday listings from recent best sellers and improve the 10 best listings before the 10 worst.
- Run timed 20-minute traffic blocks: Facebook for 5-10 posts and Pinterest for 80-100 pins using an extension, rather than creating content from scratch.
- Research trends outside Etsy and write SEO for profitable customer segments first; kill listings after two months with no sales or favourites.
Episode details: published March 28, 2024 · 11:41 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.
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