My SECRET Way To Find New Etsy Trends For 2026

About this video

Dylan Jahraus teaches international Etsy competitor research — described as becoming an ‘international spy’ — to find trends before they hit your own country’s market, which she frames as more important with tariffs making it prohibitive for foreign sellers to sell into the US. Instead of searching Etsy domestically for terms like ‘gift for her’ and copying a candle with a different color or font, switch the country at the bottom of the Etsy page (examples shown: Australia, US, Ireland), sort by most relevant, then filter by ‘ships from’ location and by price. She demonstrates searching ‘gift for her’ ships from Europe at $50 to $1,000 to find high price point ideas, then under $15 to find loss leaders, noting bookmarks, keychains, floating pens and corner bookmarks and how bestseller photos differ by country. She also tests the trend-focused category ‘birthday party decor’ filtered to ships from the United Kingdom to find bestsellers not listed in the US market. The same country and price filters can be used to find either a high-volume low-margin product or a high-revenue item. As an example, she says German shops selling abstract canvas prints over $70 use Scandinavian-style interiors with beige and black in their mock-ups, a style you could recreate in Canva using Midjourney and Printify. The point is not copying products but spotting aesthetic differences, presentation gaps and pricing opportunities — for example a bestseller with a terrible thumbnail, an underpriced Australian product you could package differently and charge more for, or a color palette or font style not yet in the US. Her challenge is 15 minutes of research in the UK, France, Germany, Australia, or US if outside the US, taking screenshots and noting in a doc what you would do differently.

Key takeaways

• Change Etsy’s country at the bottom of the page, sort by most relevant, then filter by ‘ships from’ and price to see what sells in another market
• Use a $50+ price filter to find high price point ideas and an under-$15 filter to find loss leaders, as demonstrated for ‘gift for her’ from Europe
• Look for bestsellers in trend categories like birthday party decor that are shipping from the UK but not yet listed in the US market
• Do not copy products; extract aesthetic, presentation and pricing gaps — e.g., poor thumbnails, underpricing, or unseen color/font styles
• Do 15 minutes of research in one country (UK, France, Germany or Australia), screenshot listings and document what you would improve

Episode details: published October 9, 2025 · 6:16 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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