Reacting to Etsy TikTokers sharing their SECRETS

About this video

Reacting to Etsy TikTok advice, the creator — who claims seven years on Etsy, over $1.5 million in revenue and over $1 million in profit — agrees and disagrees in turn. On social media: it is not required for Etsy sales if products and SEO are good, but it accelerates brand growth; she calls Facebook the fastest-working strategy (claiming a student made $1,000 in one evening from one post), Pinterest the long game, and notes you need not be the face of the brand. On pricing digital templates: she rejects basing price on time spent or simply sitting mid-market between cheapest and most expensive; pricing should be strategic, based on value proposition communicated via listing photo plus price in search results, and on different strategies for different stages of a listing’s lifecycle and market-share goals. On networking: she advises against spending hours at in-person small-business events for handmade sellers, preferring online networking with wider reach, judged by ROI on time. On off-site ads: sellers under $10,000 in the last year can turn them off, but she says they can be valuable for products people Google for without thinking of Etsy, even a route to become market leader for Google-trending terms. Other reactions: first sales do not need friends/family; Facebook should be the day-one social focus, not Pinterest; stay active weekly with listings (draft ’trickle listing’ is optional, not a daily rule); tags must be long-tail phrases, not single words, and written efficiently in a system rather than by hand; quality plus volume matters, seasonal-only products create dead weight and chasing holidays, and sellers should keep experimenting with new product types rather than relying on ads.

Key takeaways

• Social media is optional for Etsy sales but accelerates growth: prioritise Facebook early for speed, treat Pinterest as a long game, and you do not have to be the face of the brand.
• Price by value proposition and listing lifecycle/market-share strategy — communicated by photo and price in search — not by time spent or by simply pricing mid-market.
• Judge networking by ROI on time: favour online networking with wider reach over in-person small-business events for handmade sellers.
• Off-site ads are optional under $10,000/year in sales, but can work for products buyers search for on Google without expecting to find them on Etsy.
• Prioritise quality-optimised listings over sheer volume, avoid building a shop around short seasonal windows, and keep experimenting with new products.

Episode details: published May 14, 2023 · 20:30 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

← Previous: EXACT STEPS to Build a Premium Lifestyle Brand On Etsy (How She Did It) · Next: The 7 BIGGEST Etsy Print On Demand Mistakes | Watch This BEFORE Starting A Print On Demand Store →

All Dylan Jahraus videos · Dylan Jahraus profile · Dylan Jahraus on YouTube