STOP Listing Etsy Products Every Day ($6,974/Mo with 1 LISTING)

About this video

Jahraus argues posting one new listing per day is ’total BS’ and quality trumps quantity. She claims about $1.7 million in Etsy revenue and over $1 million in profit, peaking at about 900 listings and now at about 500, and says she first did six figures per year with under 200 listings. As creator-reported student examples, she cites over $55,000/month with under 365 listings, $438,000 in a first full year with one product type and about 86 listings, and $500,000 in one year from one product across two listings. Note: the $6,974/month figure appears only in the video title, not in the transcript. Her alternative is ‘power listings’ — listings she defines as doing a minimum of $20,000 in revenue — that serve as many people as possible with all sizes, colors, fonts and materials in one listing, driven by organic traffic from Facebook, Pinterest, Instagram, TikTok and potentially YouTube. Then iterate by repositioning proven products for new customer segments: copy the listing, use a completely different lead photo, and write a title with completely unique long-tail keywords so the copies appear in different searches. She demonstrates with a bow/headband holder repackaged from baby-girl nursery/baby shower terms to teen cheer/sweet-16/jewelry terms to flower-girl/niece/goddaughter/preteen decor terms. The biggest mistake, she warns, is applying this duplication strategy to bad listings without proof of concept.

Key takeaways

• Posting a listing a day does not guarantee success or traffic; focus on quality power listings instead of a thousand listings.
• Build a power listing — her benchmark is at least $20,000 in revenue — with all sizes, colors, fonts and materials in one listing.
• Drive traffic to proven listings organically via Facebook, Pinterest, Instagram, TikTok and potentially YouTube.
• Reposition a proven product by copying the listing, changing the lead photo, and using completely unique long-tail keywords for a new segment.
• Only duplicate/reposition listings with proof of concept; applying the strategy to bad listings will derail a shop.

Episode details: published April 25, 2024 · 8:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

← Previous: Dylan Jahraus Course Review from Amanda O. · Next: Dylan Jahraus Course Review with Adrienne M. →

All Dylan Jahraus videos · Dylan Jahraus profile · Dylan Jahraus on YouTube