The EASIEST thing to sell on Etsy (Sharing the SECRETS)

About this video

The creator argues the easiest thing to sell on Etsy is not automatically digital downloads or print-on-demand, but any product packaged as an investment with a return: something that helps a buyer make money, save money, or save time. Products tied to work or business are framed as career/business expenses rather than frivolous purchases, and she notes frivolous items sell very differently depending on whether the buyer has low or high discretionary income. Make-money examples include scrubs and scrub caps, badge reels, laptop bags/work totes, interview prep, QR-code business cards, social media and website templates, small-business signage, menu templates, employee/client gifts, branding, done-for-you services and business trackers. Save-money/time examples include reusable items, budgeting and accounting spreadsheets, editable wedding invitations, therapy/relationship worksheets, travel mugs for home coffee, and durable quality goods. If a shop’s current items seem frivolous, she advises repackaging rather than replacing them: decorative lettering becomes business signage or wording for proposals, weddings and galas with budgets; neon signs, greenery walls, banners and backdrops become branded photo props and marketing tools for businesses; and digital prints are targeted to home-staging companies, offices and coworking spaces that must buy wall decor.

Key takeaways

• Package products around ROI — helping buyers make money, save money or save time — rather than as frivolous purchases
• Work and business items are easier to justify as expenses; buyer discretionary income changes how economic shifts affect frivolous goods
• Strong examples include workwear, business templates and signage, branding services, budgeting tools and durable reusable goods
• Repackage existing products for buyers with budgets instead of starting over, e.g. decor lettering as business signage or event wording
• Turn visual products into business marketing assets: photo props/backdrops for brands, and digital prints for staging firms, offices and coworking spaces

Episode details: published August 19, 2023 · 9:41 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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