The MOST Underrated Item to Sell On Etsy | Products to Sell On Etsy in 2023

About this video

The creator calls Etsy’s supply category the most underrated and least saturated thing to sell, claiming about $75,000 of the $370,000 she says she sold on Etsy last year came from supplies. Etsy defines craft supplies as tools, ingredients or materials whose primary purpose is creating an item or for a special occasion, which opens two avenues. Avenue one is traditional components — candle-making, beads, fabric, yarn, Cricut and hardware supplies. Start by listing excess materials you already own for handmade items; bulk buying then lets part of inventory sell as supplies and part in finished items, which she claims drove margins over 70% and eased her production bottleneck because fulfillment is just packaging. If handmade items are not selling, break them down and sell the components. She also says she buys Dollar Tree items for $1.25, lists them for $9-10, and sells internationally. Tips: turn on international shipping (she claims 20-25% of her supply sales), never list clearance/discontinued items you cannot restock for years, and get a reseller’s permit to avoid sales tax at wholesalers and big-box stores. Avenue two is finished items for events/occasions bought and resold unaltered, which can be $100+ orders. Tips there: source locally for wide, shallow assortment and fast restock, check Etsy first so you are not reselling beside a factory selling direct, and serve customers across life stages (engagement, bachelorette, bridal and baby showers, first birthdays) to raise lifetime value.

Key takeaways

• Supplies have two Etsy avenues: traditional craft components, and finished items for events or occasions that can be resold unaltered.
• Start by listing excess materials you already own, or break down unsold handmade items and sell their components.
• Turn on international shipping and only list supplies you can restock long-term — never clearance or discontinued items.
• Get a reseller’s permit early to save sales tax at wholesalers and big-box stores like Hobby Lobby and Michaels.
• For event items, source locally for wide but shallow inventory, check Etsy first to avoid competing with factories selling direct, and serve customers across life stages.

Episode details: published April 2, 2023 · 12:39 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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