These Etsy Trends Have High Demand & Low Competition

About this video

Dylan Jahraus presents five trends she says are not yet saturated on Etsy, applicable whether a seller does digital, print on demand, hand-picked/sourced, vintage, or handmade. (1) Pastel rainbow tones together — not bright primary rainbows or 2018 boho rainbows — shown in glass, acrylic (e.g. an acrylic Jenga game), color-blocked items, or by putting multiple pastel color variants, or pastel props like flowers, in one thumbnail; adding gold accents elevates it. (2) Light-toned gingham/checker in subtle cream, white, off-white, beige and nude tones, usable on functional items like outlet covers and for party decor from baby showers to bridal showers; metallic gold makes it look less juvenile. (3) Hounds and dachshunds — long body, short legs — on blankets, shower curtains, molds for soap/candles, embroidery, glassware, baskets, jewelry and repeating patterns. (4) Wicker as a textured neutral, in light and darker stains, as baskets, lamps, mirrors and functional holders, or simply as the basket holding a hand-picked gift set. (5) A songbird trend — lightweight birds that land in trees, plus more realistic swans — in seamless patterns, mobiles, prints and florals. She closes by inviting viewers to her free classes, which she says are limited to about 200 people per class.

Key takeaways

• Use pastel rainbow color-blocking together in one product or one thumbnail — via variants or pastel props — rather than bright primary rainbows, and add gold accents for a more sophisticated look
• Apply light-toned, low-contrast gingham/checker in creams and neutrals to functional products and party decor, not just fabric
• Build products around hounds and dachshunds — molds, embroidery, glassware, baskets and repeating patterns are all shown as formats
• Incorporate wicker even if you don’t sell it: putting a hand-picked gift set inside a wicker basket is presented as an easy way to ride the trend
• Apply the songbird trend through low-cost formats like paper mobiles, wooden birds, prints and seamless patterns with florals

Episode details: published April 6, 2026 · 10:26 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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