Top Digital Products That Make $25,148 Per Month (Less Than 90 Listings)

About this video

Note: this video’s caption track is in Arabic, and this summary is based on that Arabic transcript. It is an interview with Etsy digital seller Anne Li (name as rendered in the captions), a student of the creator’s program, about her shop Prairie Digital Studio, which sells practical spreadsheets for Excel and Google Sheets for personal and small-business organization. According to the interview, the shop has only about 70–80 listings, many priced under $20 or even under $10, yet Anne claims it generates about $25,000 per month and has passed 16,000 sales in roughly its first year — figures presented as her and the host’s claims. The model is a tiered product mix: low-priced, easy-to-sell spreadsheets act as traffic/loss-leader products while higher-priced products carry more revenue, following the host’s ‘seven product types’ framework. Anne still works a full-time healthcare job in Canada; her husband left his engineering job the previous October to run the shop full-time, and together they describe working 70–80 hours a week combined, later hiring virtual assistants for spreadsheet development, design and social media, bringing the team to five. Growth, she says, came from working through the summer while others paused, peaking around back-to-school demand, tracking 8–10 competitors closely, building tutorials and guides because many customers are not spreadsheet-savvy, and turning customer feedback and custom requests into some of their best-selling permanent products, with a claimed 5–6% repeat-buyer rate.

Key takeaways

• A small catalog can still perform: the shop described has roughly 70–80 listings, focused on practical spreadsheets that save customers time and money.
• Use a tiered product mix — low-priced products to drive orders and higher-priced products to drive revenue — rather than expecting every listing to do both.
• Support is part of the product for digital tools: tutorials and guides were created because many buyers are not confident with Excel or Google Sheets.
• Turn customer feedback and custom requests into permanent listings; Anne says several best sellers originated that way.
• Track competitors daily and work through seasonal lulls; the couple attribute part of their growth to pushing through summer while rivals slowed down.

Episode details: published May 20, 2024 · 22:32 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

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