WHAT TO SELL ON ETSY | 25 Product Ideas for Etsy Sales Today | Products to Sell in 2023

About this video

Dylan Jahraus, who says she has been on Etsy for six and a half years and done about $1.3 million in revenue (her claim), argues shops should add ‘highly photographed’ items — products customers naturally photograph and share on social media, generating free organic marketing, because people now share photos rather than messaging links. She lists 25 ideas: 1) mugs, cups, wine glasses and drink accessories; 2) bridal ‘get ready with me’ items like robes, slippers and matching shirts; 3) wedding reception decor; 4) wedding welcome signs, which guests pose beside; 5) vases for photographed flower arrangements; 6) items worn while traveling, e.g. crossbody bags; 7) bachelorette party items; 8) charcuterie boards and accessories; 9) front door wreaths; 10) kitschy front door mats, photographed on arrival; 11) birthday party decor, peaking at first birthdays; 12) cake decorations, toppers and stands; 13) proposal-related items; 14) Christmas morning matching pajamas (noting flame-resistance policy); 15) Halloween costumes/decor; 16) new pet items like personalized collars and adoption announcements; 17) newborn birth/name announcement items; 18) nail accessories; 19) meaningful, higher-price rings; 20) bridal/baby shower decorations; 21) wedding guest apparel/accessories; 22) holiday decor, especially noticeable Christmas tree items like toppers and garland; 23) celebratory banners; 24) maternity milestone photo props, done uniquely; and 25) baby milestone photo props, differentiated from saturated copies. She teases 25 more in a part two and promotes her Multi-Six Figure Etsy Blueprint course.

Key takeaways

  • Add highly photographed products because customer photos shared on social media act as free, organic marketing and influence, stronger than word-of-mouth links.
  • Wedding-related items are a rich vein: get-ready robes, reception decor, and especially welcome signs that dressed-up guests pose with.
  • Target life moments people always document: proposals, newborn announcements, new pets, first birthdays, Halloween, and Christmas morning.
  • Everyday display items get photographed before use: charcuterie boards, cakes and their toppers, flower vases, front door wreaths and funny door mats.
  • For saturated photo-prop categories like baby milestones, differentiate with a unique idea rather than copying existing products.

Episode details: published September 25, 2022 · 16:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.


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