WHY YOUR DIGITAL PRODUCTS AREN'T SELLING | How to Sell Digital Products On Etsy Make Money Digital

About this video

The creator, who claims $300,000-$400,000 a year in Etsy revenue consistently and $30,000-$40,000 a month, argues digital products are one of the hardest ways to make money on Etsy because the barrier to entry is so low, not the easiest passive income. She says price is not why digital downloads are not selling: if a customer does not want a download at $7.99, discounting to $5.99, or running 10%, 20% or 50% sales, will not create demand, and undercutting by a dollar does not win a wall print sale. Instead she points to content, design and aesthetic skill, and perceived value. The biggest problem she sees is the listing photo: it must make obvious what the buyer gets, show a unique design they could not easily make in Microsoft Word or Canva, be easy to read, and stay focused on the product rather than room furniture and fixtures. Even a copied top-selling listing will not sell with a zoomed-out, cluttered photo, she says. She advises developing design talent, finding a profitable customer, and fixing the offer before touching price.

Key takeaways

• Price is not the reason digital downloads fail — discounting from $7.99 to $5.99 or running large sales will not create demand where the offer is weak.
• Digital products are hard on Etsy because the low barrier to entry means intense competition and the need for something genuinely special.
• The listing photo is the number one problem: it must clearly show what is included, prove the design is unique, be easy to read, and focus on the product not room decor.
• Perceived value must far exceed the low download price; weak design, aesthetic or content misalignment with the target customer kills sales.
• Develop real design skill and choose a profitable customer, and check click stats for resonance before ever cutting price toward under-a-dollar listings.

Episode details: published September 1, 2022 · 7:20 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Dylan Jahraus’s own claims, shared for education — they are not typical or guaranteed.

← Previous: HOW I MADE OVER $1 MILLION ON ETSY | How to Make Money From Home on Etsy | How to Get Sales · Next: How I Get 50,000+ Visits Per Month On Etsy | How to Drive Traffic To Etsy Shop | Pinterest and Etsy →

All Dylan Jahraus videos · Dylan Jahraus profile · Dylan Jahraus on YouTube