How To Choose The Right Cologne & How To Apply Men's Scents & Fragrance - Gentleman's Gazette

About this video

The Gazette team explains how to select and apply cologne by understanding fragrance ingredients, the fragrance wheel categorization system, and the fragrance pyramid structure of top, heart, and base notes. They emphasize sampling colognes in person for 30 minutes to an hour to experience how the scent develops, and provide guidance on application techniques and building a modest personal collection suited to different occasions and seasons.

Key takeaways

• The Gazette team recommends sampling colognes on your skin for at least 30 minutes to an hour before purchasing, as the scent evolves through top notes, heart notes, and base notes, and everyone’s nose perceives fragrances differently
• The Gazette team suggests limiting your collection to a few versatile options for different contexts—richer scents for winter and evenings, lighter options for summer and daytime—rather than accumulating many colognes
• The Gazette team argues that less is more when applying cologne, recommending one splash on warm pulse points like the neck and chest, as overuse is noticeable to others and should be avoided
• The Gazette team recommends exploring quality brands like Penhaligons, Creed, or Lorenzo Villoresi Firenze as better alternatives to mass-market designer fragrances, which often contain inexpensive ingredients despite high retail prices

Episode details: published March 30, 2018 · 112K views · 10:41 long. Summary written by Self Growth Videos from the episode itself. The style guidance summarized here is the Gentleman’s Gazette team’s own teaching and opinion, presented for education; product recommendations are theirs, not ours. Summaries are written by Self Growth Videos from each video itself.

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