A Quick Word On Sponsored Posts and Videos

About this video

Sacawa addresses concerns about sponsored content disclosure on his channels by explaining his transparency practices and standards. He outlines exactly how he labels sponsored videos on YouTube, his website, and Instagram, and emphasizes his commitment to upfront disclosure rather than burying sponsorship information.

Key takeaways

  • Sacawa discloses sponsored content prominently in the first moments of videos and clearly in video descriptions with FTC notices, rather than hiding sponsorships within video content
  • Sacawa uses consistent disclosure methods across all platforms: YouTube video intros and descriptions, website partnership labels, and Instagram’s built-in paid partnership tool with #ad or #sponsored hashtags
  • Sacawa argues that transparent sponsorship disclosure is essential for credibility and running a legitimate business, and criticizes creators who avoid proper disclosure despite claiming to be entrepreneurs

Episode details: published May 2, 2019 · 5.8K views · 5:06 long. Summary written by Self Growth Videos from the episode itself. The style advice summarized here is Brian Sacawa’s own teaching and opinion, presented for education; product recommendations are his, not ours. Summaries are written by Self Growth Videos from each video itself.


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