Top 5 LinkedIn Profile Tips!
About this video
In an earlier companion to his job-seeker LinkedIn video, Su gives five profile tips with a live rebuild of his own outdated profile. First, he creates a proper profile picture and banner in real time: upload a front-facing photo to remove.bg, download the high-resolution cut-out (noting the free download is one-shot), then compose it in Canva at oversized dimensions over a chosen background, and build the banner from a Canva LinkedIn template. Second, the About section should complement the resume rather than repeat it: the resume is tailored to one role, while LinkedIn gives a holistic professional overview, ideally a concise line on years of experience and the value you bring with few buzzwords. Third, use the Featured section to show real work — class projects and case-competition decks for students, published reports, portfolios, posts or videos for professionals. Fourth, expand on the resume in the Experience section with background and context around key achievements, always hunting for a quantifiable impact such as pitches supported per quarter or their dollar value, and sprinkle in keywords from target job descriptions using a word cloud. Fifth, claim a custom URL and put it in your email signature.
Key takeaways
- Rebuild photo and banner in Canva with remove.bg; the free high-res download is one-shot
- About should complement the resume with a holistic overview, not repeat it
- Use Featured to show real work: projects, reports, portfolios and posts
- Expand Experience beyond the resume with context and quantified impact
- Claim a custom URL and add it to your email signature
Episode details: published September 2, 2020 · 10:23 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Jeff Su’s own claims, shared for education — they are not typical or guaranteed.
← Previous: Why Are You a Good Fit for this Role - How to Answer · Next: LinkedIn: How to Connect Like a Pro →
All Jeff Su videos · Jeff Su profile · Jeff Su (official site)
