Jennifer Woodward

Jennifer Woodward came to functional health from the other side of the industry. She spent years as a sales representative for a Fortune 500 pharmaceutical company before her own hormonal health crisis pushed her to look for answers the conventional route had not given her. That search led her to Functional Diagnostic Nutrition (FDN). She graduated from the FDN Certification Course in May 2019 — and then, instead of only practicing, she joined the institution: Director of Education at FDN from November 2019 to March 2020, and Executive Director of the Association of Functional Diagnostic Nutrition Professionals (AFDNP), the FDN graduates’ professional association, from October 2020 to today. She also created and directed the FDN Business School, the program that teaches FDN graduates how to build a practice.

In parallel she built the academic side: a Master of Science in Nutrition from Parker University (2020), where she has also guest-lectured. Her California practice works with women over 40 — perimenopause is the flagship — and her own site credits her with guiding more than 1,200 women since 2016; her homepage puts it at 1,400 women over the last decade. Her book, Easy Perimenopause: The Essential Guide to Modern Midlife, was published by Finesse Literary Press in February 2025.

Her teaching reaches further than her practice. On Jennifer Woodward Nutrition (YouTube) and her podcast — launched as Thriving in Midlife, now branded Peptides for Women — she teaches midlife women how peptides, hormones, and functional lab work fit together: GLP-1 medications and microdosing, peptide stacking, what to do when a protocol stalls, and the lifestyle foundations she insists come first. With fellow FDN-P Tina Haupert she co-teaches Peptides for Practitioners, a certification for practitioners adding peptides to their work.

Self Growth Videos distilled the 25 long-form episodes in this library from the peptide-relevant slice of her catalog. Every health claim in them is Woodward’s or her guests’, attributed and presented as education — not medical advice. And because her own career is the proof of the path, this profile carries something most SGV profiles don’t: a full guide to the FDN certification she graduated from, for the coaches and practitioners who want to follow the same route.