3 tactics to EXPLODE YOUR ETSY SALES.

About this video

Kate shares three tactics for consistent daily Etsy sales, which she claims are part of the approach that took her shop to what she describes as the top 1% of Etsy sellers. First, offer a product that is both trending and has a unique selling point: search your niche on Etsy, study the first and second pages, and note repeated elements, using a fall wood sign example where circular signs are popular; then add a missing trendy element, such as an emerald green velvet ribbon, to differentiate. Second, use smart SEO by researching highly searched keyword phrases and weaving them into your title, tags and description, noting Etsy gives 13 tags and that categories and attributes also affect SEO. She demonstrates Sales Samurai’s keyword search showing search volume, click-through rate, competition, suggestions, tags and top listings, and advises diversifying synonyms, using long-tail keywords, and opening descriptions with a hook. Third, market for momentum through collaborations with other sellers or micro influencers, whom she defines as having less than 30,000 followers, pitching features, giveaways or coupon codes and agreeing on publish date, platform and call to action.

Key takeaways

• Combine a trending product form found on the first pages of Etsy search with a unique selling point competitors are missing, such as a trendy color or material
• Research keyword phrases instead of guessing, and place them in your listing title, 13 tags and description, weaving them in conversationally rather than keyword stuffing
• Diversify keyword wording with synonyms and prefer specific long-tail phrases over single short words to reach different searches
• Open the product description with an engaging hook that paints a picture for the buyer before giving practical details
• Pitch collaborations to complementary sellers or micro influencers with less than 30,000 followers, and agree on the publish date, platform and specific call to action

Episode details: published September 20, 2022 · 17:37 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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