COMPLETE ETSY TUTORIAL FOR BEGINNERS | How to start an Etsy shop

About this video

This is part two of Kate Hayes’s beginner tutorial, a walkthrough of the Etsy Shop Manager dashboard after opening a shop. On the dashboard she shows stats for different periods, open orders, Etsy’s shop checklist, recommendations, active/expired/sold-out listings, and recent activity such as favorites and purchases. In Listings, she explains starring up to four featured listings, quick actions to view, edit, copy, deactivate, renew, share, or delete a listing, filtering, and Quick Edit to change fields like quantity or shipping profile across multiple listings at once. Orders and Shipping is where orders are organized by ship-by date and Etsy shipping labels are printed. Star Seller requires 95% or higher over the previous three months in three categories: messages answered within 24 hours, five-star reviews, and on-time shipping with tracking. Stats shows visits, orders, conversion rate, and revenue, comparison to a previous period, and how shoppers found the shop. Finances covers the payment account, deposit schedule, monthly statements, and payment settings including sales tax and currency. Marketing covers Etsy Ads budgets and advertised listings, and Sales and Coupons — distinguishing a sale shown in search results, a coupon code shared with a chosen audience, and an offer to interested shoppers who favorited or carted an item — plus social media linking. She also covers Integrations, Community and Help including the Seller Handbook, and Settings, especially completing the About page and story, creating shipping profiles, and disclosing production partners.

Key takeaways

• The dashboard centralizes stats, open orders, Etsy’s checklist, recommendations, and recent favorites and purchases
• In Listings, star up to four featured listings and use copy, filtering, and Quick Edit to manage similar listings in bulk
• Star Seller requires 95% or higher for three months in message response within 24 hours, five-star reviews, and on-time shipping with tracking
• Stats shows visits, orders, conversion rate, and revenue and how shoppers found you; Finances manages deposits, statements, payment methods, tax, and currency
• Marketing includes Etsy Ads and three distinct discount types — a public sale, a shareable coupon code, and an offer to shoppers who favorited or carted an item

Episode details: published September 28, 2021 · 14:02 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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