How I made $70K in 30 DAYS on Etsy 😳 | HOW TO SELL ON ETSY
About this video
Hayes says, as her own claim, that her Etsy shop did $70,000 in 30 days in November, and shares the analytics she displays: 47.5K visits, 557 orders, $70,783.96 in revenue, and a 1.2% conversion rate for November 1-30. She says she started on Etsy in 2015, now has two shops, and describes one as being in the top 1% of Etsy shops — all presented as her account. She attributes the month to five strategies: (1) choose a proven, profitable niche that encourages return customers, suggesting seasonal and gifting items; (2) aim for a best-seller listing — the badge Etsy gives listings selling regularly and consistently — researched from current trends and styles, which can also act as a gateway to the rest of the shop, noting she has had four or five best sellers in the last five years by her count; (3) build momentum over time through favorites, sales and good reviews that raise a listing’s quality score and search placement, launching around seasonal/holiday demand, and noting her big seller was launched the previous November; (4) price appropriately rather than too low, accounting for supplies, expenses, taxes and fees and for buyers associating the lowest price with poor quality; and (5) offer limited customization choices via Etsy’s two dropdown menus. Two extra tips: build social proof with five-star reviews, which she says helps Etsy’s community score and buyer trust, and match the clean, modern photography style of top listings in your niche.
Key takeaways
- Pick a proven niche that drives repeat buying, such as seasonal or gifting products
- Research current trends to build listings with best-seller potential that pull shoppers into your shop
- Momentum compounds: favorites, sales and reviews raise quality score — launch seasonal items early to build it
- Price for profit after costs, taxes and fees; the cheapest listing can signal poor quality to buyers
- Add simple customization dropdowns and build five-star reviews as social proof to aid search and trust
Episode details: published December 21, 2020 · 10:53 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.
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