HOW TO START YOUR PRINT ON DEMAND BUSINESS in 2024 | Print on Demand Tutorial for Beginners
About this video
Kate Hayes explains print on demand as designing a product once — such as a t-shirt, mug or tote bag — while a provider fulfils and ships each order from Etsy, Shopify or another platform, so the seller handles no inventory and keeps the price minus the provider’s base cost. Her five steps are: 1) choose a sales platform, contrasting a marketplace like Etsy, Amazon or eBay, which has built-in traffic but less control, with your own site via Shopify, WooCommerce or Squarespace, which gives control but requires driving your own traffic; 2) choose a provider that integrates with that platform, checking catalog size, base costs, shipping speed and costs, and printing method such as DTG, DTF or embroidery. She highlights sponsor Custom Cat’s Digisoft, claiming more vibrant, accurate colour, detail, soft feel and durability without cracking or fading versus DTG and DTF samples. 3) Pick one product type to start with. 4) Do market research, then create designs from scratch in Canva using elements from Creative Market, Creative Fabrica or Etsy with a commercial licence, or start from templates on Placeit or Creative Fabrica, also sources for mockups. 5) Build the product on the provider site and publish the synced listing with good descriptions, SEO and professional mockups.
Key takeaways
- Print on demand lets you design once and sell repeatedly while the provider prints, fulfils and ships, and you keep the selling price minus the base cost
- Marketplaces offer built-in organic traffic but less control; your own website gives full control but you must drive traffic yourself
- Choose a provider that integrates with your sales platform and check its catalog, base costs, shipping times and printing methods
- Validate ideas with market research before designing, and only use graphic elements and fonts covered by a commercial licence
- Create designs in Canva or from templates, then publish through the provider with strong descriptions, SEO and quality mockups
Episode details: published January 24, 2023 · 15:10 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.
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