START SELLING ON ETSY in 5 easy steps 💰 (Etsy shop for beginners tutorial 2024)

About this video

Kate Hayes, who describes herself as a multiple six-figure Etsy seller of over eight years (her claim), breaks starting on Etsy into five steps. Step one: decide your product type — physical (handmade, print-on-demand, vintage, craft supplies) or digital, split into instant downloads versus made-to-order customized files. She recommends choosing where skill/resources, passion/interest, and market demand intersect, and researching demand via Etsy’s autocomplete suggestions and the Sale Samurai Chrome extension, which shows estimated monthly searches next to phrases; she favors phrases with higher search volume and lower competition. Step two: source and prepare — buy physical supplies from true wholesalers rather than retail stores, choose a print-on-demand provider, or for digital pick design software (Illustrator, Photoshop, Canva, Affinity Designer, Procreate) and element/font sources like Creative Fabrica, Placeit, and Creative Market. Step three: set up and customize the shop — follow Etsy’s prompts, use a placeholder first listing if needed, and add cohesive branding (banner, logo, profile picture), About and policy sections, and shop sections. Step four: create and list products, focusing on images (use most of the 10 photo slots; use mockups for digital/print-on-demand) and SEO — inserting researched keywords into the title, tags, description, category, and attributes. Step five: market the shop via social media, Facebook groups in the niche, influencer collaborations, joint giveaways, and launch incentives like flash sales and coupon codes.

Key takeaways

• Pick a product at the intersection of your skills/resources, your genuine interest, and proven market demand
• Use Etsy autocomplete plus Sale Samurai search-volume data to find high-search, lower-competition keyword phrases
• Source physical supplies from wholesalers, not retail stores, to stay price-competitive
• Optimize every listing’s images (up to 10 slots, or mockups) and SEO keywords in title, tags, description, category, and attributes
• Don’t rely on Etsy alone — promote via social media, niche Facebook groups, influencer features, giveaways, and launch discounts

Episode details: published August 15, 2023 · 15:31 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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