The 6 Etsy Trends that are SKYROCKETING in 2026 📈

About this video

Kate Hayes walks through six trends she says come from Etsy’s own Marketplace Insights report, based on current search data, and that sellers of physical or digital products can build into listings. Island Lux (also tourist chic / resort core) covers linens, fruit-inspired jewellery and raffia textures, with searches for fruit necklaces up 500% year on year and raffia bags more than quadrupled. Chateau Core is old-world French cottage decor: vintage glassware searches nearly doubled, charcuterie board gifts quadrupled and puffy quilts nearly tripled. Literary Girl treats reading as a lifestyle — she says nearly 20,000 book-related products are bought on Etsy daily, blind book date box searches more than doubled and personalised book embossers rose over 30%. Galactic Metallic is futuristic and holographic: crystal mug searches up over 700% and half moon lamps over 600%. Messy Coquette adds an undone 90s/Y2K spin, ruffles and bows, with coquette bow searches up 500%. Maritime Living is rugged seafarer style — stripes, shells and sardines, with sardine searches up 75%. She then demos narrowing a trend with Sale Samurai, from ‘space’ to ‘galaxy’ to ‘galaxy classroom’, then checking Etsy results for Popular Now or Bestseller badges. She also promotes her free masterclass, which she credits with taking her own shop to multiple six figures.

Key takeaways

• Source trend ideas from Etsy’s Marketplace Insights search data rather than guessing, then adapt a rising aesthetic to your own product type
• Island Lux and Chateau Core are rising decor/accessory aesthetics, with fruit necklaces up 500% and charcuterie board gifts quadrupled in searches
• Literary Girl and Galactic Metallic show sharp demand spikes: crystal mugs up over 700%, half moon lamps over 600%, and blind book date boxes more than doubled
• Messy Coquette (ruffles, bows) and Maritime Living (stripes, shells, sardines, fisherman aesthetic) give distinct, searchable style directions to design into
• Narrow a broad trend term in a research tool like Sale Samurai, then validate the specific idea on Etsy by looking for Popular Now or Bestseller badges

Episode details: published April 29, 2025 · 8:24 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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