The BEST SIDE HUSTLE | Make money online selling THIS digital product

About this video

Hayes presents selling digital products in the business niche on Etsy as her top side hustle for passive income, explaining that a product created once can be uploaded as an instant download and sell repeatedly without fulfilling orders. She recommends starting with a broad niche, then narrowing to a sub-niche. Using SaleSamurai, she validates the broad phrase ‘small business,’ checks Etsy search results for bestseller badges, then narrows to real estate templates after noticing them repeatedly among bestsellers and in Etsy’s predictive phrases. She validates ‘real estate templates’ again on SaleSamurai for monthly search volume. For product content, she advises studying bestselling listings’ photos and descriptions for repeated inclusions, asking ChatGPT for ideas such as marketing products for real estate agents, and searching Pinterest for inspiration. For style, she compares bestselling listings’ colors, fonts, and layouts, noting examples like modern neutral professional designs, light and airy designs with feminine script fonts, and a fall bundle using burnt oranges, warm yellows, and reds. She suggests using Pinterest for color palette and font combination ideas, then creating the product in Canva.

Key takeaways

  • Hayes recommends starting with a broad niche like small business, then narrowing to a validated sub-niche
  • Use SaleSamurai for search volume and Etsy bestseller badges to confirm demand before creating
  • Study bestselling listings’ photos and descriptions to decide what content to include in a bundle
  • Use ChatGPT and Pinterest for additional content and style inspiration for the chosen niche
  • Compare top listings for fonts, color schemes, and layouts, then build the templates in Canva

Episode details: published September 12, 2023 · 9:58 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.


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