👉 These 15 ETSY TRENDS will boost your Etsy shop sales like CRAZY 📈 | Etsy 2024 Trends

About this video

Hayes summarises 15 Etsy trends drawn, she says, from Etsy’s Marketplace Insights report, divided into decor, style and gifting. Decor trends are country cottage, soft minimalism, ‘all the bowls’ for hosting, rock and stone materials such as marble, travertine and alabaster, living decor with planters and botanical designs, and small-space styling including entryways and mud rooms. Style trends are fringe, minimalist urban inspired by 90s hip-hop, maximalist layering with tulle and mesh, and stone jewelry. Gifting trends are experimental educational play for kids, DIY gifting kits, nostalgic party themes including 90s parties, slow gifting focused on sustainability and meaningful pieces, and cards for all occasions. She cites year-over-year Etsy search increases she reports from the data, including 127% for ‘vintage cocktail glasses,’ 110% for ’leaf macrame wall hanging,’ 174% for ‘crochet pattern animal,’ and 943% for ‘wedding gift couple unique,’ presented as the largest increase mentioned.

Key takeaways

• Source trend ideas from Etsy’s own Marketplace Insights report rather than guessing, then pick the few trends that fit your niche
• Decor opportunities she names include stone and rock materials, living/botanical decor, and multifunctional pieces for small spaces, entryways and mud rooms
• DIY gifting kits should span different budgets and include all materials plus instructions, with examples such as handmade card kits and origami decor
• Slow gifting favours high-quality, eco-friendly, one-of-a-kind and personalised pieces over fast-fashion-style gifts
• Use reported search growth as a signal — for example the 943% increase she cites for ‘wedding gift couple unique’ — but verify fit before producing

Episode details: published April 25, 2023 · 9:30 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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