Time to clear the air. // Addressing the top 7 Etsy Myths + Misconceptions I hear ALL the time

About this video

Kate Hayes debunks seven Etsy myths. On fees, she says Etsy does not take half your profit: the listing fee is 20 cents, the transaction fee is 6.5%, US payment processing is 3% plus 25 cents, and offsite ads fees of 12% or 15% apply only when a sale comes through those ads — she demonstrates the Sales Samurai profit calculator with a $50 example listing. On suspensions, shops are suspended either for policy violations (sometimes unknowing ones, such as reselling items you neither made nor designed as ‘handmade’) or as routine vetting of brand-new shops, which are usually reinstated within days. She argues Etsy is not too saturated — saturation signals demand, and sellers should narrow into specific sub-niches — and that you do not need 50 or 100 listings to open: 12 to 15 quality listings fill a shop’s first page, and she says her own shop, which she claims has grossed multiple six figures, has never had more than 70 listings. She recommends starting on Etsy rather than your own website for its built-in shopper traffic, notes that recency is only one of seven ranking factors so daily renewing is not worth it, and says Etsy does not punish shops that skip ads — most of her own sales, she says, came organically before she ever advertised.

Key takeaways

• Etsy’s core fees are a $0.20 listing fee, a 6.5% transaction fee, and 3% plus $0.25 US payment processing — price listings to cover them rather than fearing a 50% cut.
• Suspensions trace back to policy violations or routine vetting of new shops; read Etsy’s seller policies so you do not violate them unknowingly.
• A crowded category signals demand — break through by narrowing to a specific sub-niche and targeted keyword phrases.
• Open with 12 to 15 high-quality listings instead of burning out chasing 50 to 100; quality and conversion beat quantity.
• Daily renewals and paid ads are optional: recency is only one of seven ranking factors, and organic traffic from social media, email, or a blog can drive sales.

Episode details: published January 3, 2023 · 22:03 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Kate Hayes’s own claims, shared for education — they are not typical or guaranteed.

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