Everyday Carry #4 - The Grounded Man

About this video

Weston interviews Mike MacAdam, founder of This Is Ground, about his everyday carry items and philosophy. MacAdam discusses his leather accessories business, the bags and organizational tools he uses across his creative and corporate roles, and his personal tech preferences including laptops, phones, headphones, and apps that support his design-focused workflow.

Key takeaways

• Weston highlights MacAdam’s approach to intentional packing—choosing bags that discourage hoarding and force refinement in what gets carried daily
• MacAdam explains his preference for specific tools like pencils over pens for sketching and design work, and selective tech choices based on context (noise-canceling headphones for planes, corded headphones for better call audio at desks)
• Weston demonstrates MacAdam’s philosophy of using and testing his own company’s products as a constant case study, embodying the ’eat the dog food’ principle in product design

Episode details: published August 19, 2017 · 29K views · 14:29 long. Summary written by Self Growth Videos from the episode itself. The style advice summarized here is Ashley Weston’s own teaching and opinion, presented for education; product recommendations are hers, not ours. Summaries are written by Self Growth Videos from each video itself.

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