3 Profitable Business Ideas You Should Start in 2022
About this video
Sam and Shaan brainstorm creative business ideas with guest Steph, including tracking newly created job postings (like a job market version of NYT’s ‘First Said’), applying gamified recruitment strategies, exploring underutilized real estate as income (solar panels, church steeples, surf cams), and the ‘Newly’ clothing rental model. They discuss how creative constraints and simple thinking often outperform over-analysis, sharing examples like The Penny Hoarder’s $70M+ bootstrap and personal investing with ‘dumb money’ budgets.
Key takeaways
- Steph proposes building a job tracking account for Indeed/Glassdoor that alerts users to newly created roles—companies would pay for competitive intelligence on rival hiring patterns
- Gamified recruitment (like Mischief’s challenge-based contests) can attract high-quality talent better than traditional LinkedIn outreach; could be productized as a service
- Real estate monetization opportunities (solar, telecom tower access, surf cams, Airbnb) often go unknown; an aggregator site matching property features to income streams could unlock value
- The ‘Newly’ clothing rental model (owned by Urban Outfitters) converts a cost center (returns) into profitable recurring revenue by renting instead of selling
- Shaan advocates a ‘degenerate budget’ approach: set aside money for high-risk, low-conviction bets (crypto, NFTs) to learn by doing and avoid analysis paralysis
- Simple thinking (‘A-B-Z’ or ’thin books, quick silence’) beats over-planning; successful founders often act on obvious ideas without over-optimizing details first
- Kyle of The Penny Hoarder built a $70M+ bootstrapped media business by documenting side hustles (TaskRabbit, Instacart, surveys), then monetized affiliate referrals
Episode details: published March 10, 2022 · 46K views · 45:54 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.
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