Email Marketing & Why All Content Creators Should be Using SendFox | My First Million 06/18/2020

About this video

Sam Parr and Shaan Puri interview entrepreneur Noah Kagan about building multiple businesses, delegation, and personal growth. They discuss Kagan’s ventures including AppSumo and Ascend Fox (an email platform for content creators), explore strategies for audience building and email marketing, and share lessons on hiring leaders, following curiosity, and prioritizing quality of life investments.

Key takeaways

• Noah emphasizes building products to solve your own problems first—he created Ascend Fox because existing email tools were expensive and complicated, and now focuses on metrics like active audience size rather than subscriber count
• For hiring and delegation, find people who want to run their own businesses, give them a clear goal and boundaries, then get out of their way; avoid being a ‘seagull manager’ who swoops in to complain and flies away
• Early career strategy: start a newsletter or YouTube channel, aggressively connect with people you admire by offering value first, follow your curiosity into emerging opportunities (like Facebook games or new platforms), and remember that your rewards will match your contributions
• Noah advocates for picking one primary goal at a time, identifying your core customer (for him: 25-40 year old entrepreneurs afraid of failure), defining 3 core messages you want known for, then testing widely on low-risk channels before investing deeply in what works

Episode details: published June 30, 2020 · 3.9K views · 1:02:33 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.

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