How I Bought A Multi-Million Dollar Egg Carton Business For $0 | Sarah Moore Interview

About this video

Sarah Moore recounts how she bought a multi-million dollar egg carton distribution business (eggcartons.com) with no money down while still in business school, using creative hustle tactics like scraping databases, recruiting interns off Craigslist, mass-emailing businesses to find sellers, and structuring the deal with a seller’s note and bank financing. She also shares her remarkable personal backstory of overcoming an unstable childhood and low academic start to get into Harvard Business School.

Key takeaways

• Buying an established, consistently profitable business can be more achievable than starting one from scratch—Sarah found that only about 5% of businesses she reviewed met this criterion, making them rare gems worth pursuing
• Industry thesis and jargon are often overrated; focus instead on finding fundamentally sound businesses with strong financials and track records, then keep deal structures simple so sellers actually understand and trust them
• A seller’s note (where the seller finances part of the purchase) is a powerful tool for buyers with no capital, and banks may view it favorably if the business has a long, proven history and the bank has priority repayment
• Operational leverage comes from understanding what customers actually want beyond the obvious; Sarah discovered 40% of egg carton revenue came from non-egg uses (bath bombs, small parts, etc.), reframing the business as ‘anything requiring protection and separation’
• Don’t count yourself out due to lack of pedigree or background; persistence, a willingness to do unglamorous work (recruiting interns, mass outreach), and a numbers-game mindset (contact many businesses, pitch many banks) can overcome inexperience

Episode details: published November 2, 2023 · 625K views · 1:20:37 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.

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