How To Find +$1 Million Business Ideas From Weird Trends (#480)

About this video

Sam and Shaan discuss the concept of ‘one-chart businesses’—companies built on a single compelling data trend—using cremation services as an example, then pivot to exploring micro-hustles and psychological tactics for adding value in ordinary situations, before diving into an array of business observations from Sam’s LA trip including the hair extension business Covet and the lice-testing mobile service industry.

Key takeaways

• A ‘one-chart business’ can be built by identifying a major trend in a single metric (e.g., cremation rising from 10% to 60% of US deaths) and exploring all second-order consequences—who are the providers, what’s the supply chain, what’s the SEO opportunity
• Sam observed that founders who raised massive funding rounds (like Maven in the hair space, valued near $1B) sometimes underperform, possibly because inflated capital puts unsustainable growth pressure on the business
• Micro-hustles and psychological framing matter even in ordinary jobs: a waiter who whispers ‘I’ll leave this with you to order dessert for the table’ rather than asking ‘want dessert?’ reframes the dynamic and likely increases orders and tips
• Hidden niche businesses like mobile lice-testing services (operating in specific territories with tens of thousands in monthly revenue) demonstrate how ‘blue collar’ service franchises can scale through simple branding and local SEO
• The lice-testing and barber-software industries show that fragmented local markets with strong product-market fit (Squire, StyleSeat) can become billion-dollar businesses despite seeming unglamorous

Episode details: published August 1, 2023 · 58K views · 58:33 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.

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