If I Had To Make $1 Billion... Here’s The Business I Would Start

About this video

Sam and Shaan answer listener questions about one specific business idea to make $1 million in a few years, and another to build a $1 billion company. For the million-dollar target, they discuss buying and flipping businesses via brokerages like Quiet Light, building niche membership communities, and Sam’s QSBS advisory firm idea. For the billion-dollar vision, Shaan pitches investing in humanoid robotics companies like Figure, while Sam proposes buying and rebranding an accredited university as a luxury elite institution funded through speaker fees, direct marketing, and NFT-based seat licenses.

Key takeaways

  • To make $1M quickly, Sam recommends the ‘me also’ strategy: study 20-30 successful businesses on brokerages like Quiet Light, then either buy one with an SBA loan or reverse-engineer a proven model in your own niche, rather than inventing from scratch
  • Niche membership communities solving specific problems for B2B professionals (e.g., HVAC automation, sales tactics for chiropractors) can reach $1M profit with just 100-200 paying members at $3,000/year—no need for a huge audience
  • For billion-dollar ambitions, Shaan advocates betting on humanoid and purpose-built robots (pizza makers, roofers, warehouse automation) where only technical risk exists and market demand is infinite, rather than consumer brand risk
  • Sam’s billion-dollar university idea involves buying an accredited school, building prestige through speaker budgets ($6M+/year) and direct Google ads (like University of Phoenix’s $5M/month spend), then monetizing via tuition, speaker events, and NFT ‘seat licenses’ similar to stadium PSLs
  • Tech-driven businesses with no demand risk—where if you can build it, sales are guaranteed—are preferable to consumer products requiring brand creation, as they operate within physics rather than human psychology

Episode details: published December 8, 2023 · 71K views · 59:43 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.


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