Lisa Stone | Hustle Con 2018

About this video

Lisa Stone, Chief Strategy Officer at Ellevest, discusses why financial services and venture capital remain male-dominated despite being merit-based industries, and shares concrete strategies for building more inclusive leadership teams. She presents data showing that diverse teams deliver better financial returns and outlines actionable steps—from setting diversity KPIs to recruiting from underrepresented networks—that companies like BlogHer and Ellevest have used to improve performance.

Key takeaways

  • Women control 51% of private wealth in the US ($14 trillion), yet 95% of VCs, 86% of financial advisors, and 90% of traders are male; research from Babson College and McKinsey shows diverse leadership teams achieve 64% higher valuations in first rounds and 49% higher at exit
  • Concrete tactics for building inclusive teams include: having the CEO publicly commit to and model diversity values, establishing measurable KPIs (Lisa Stone implemented 85% speaker turnover and 30%+ underrepresented group representation at BlogHer), and applying a ‘Rooney Rule’ to every hiring decision
  • Recruiting from specialized networks—such as the National Black MBA Association, Blavity, Afro Tech, and We All Grow Latina—is essential; leaders must actively work to unpack their own unconscious bias and say ’no’ when candidates lack diversity

Episode details: published August 22, 2018 · 296 views · 12:40 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.


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