What Will the Next Opendoor Be?

About this video

Sam and Shaan discuss the “Open Door for X” business model, where companies provide instant liquidity for traditionally illiquid assets. They explore Keith Rabois’s new venture OpenStore (buying and selling online businesses), and identify similar successful applications like Carvana (cars), Raise (gift cards), and Backflip (used electronics), while brainstorming other potential categories like trading cards, secondary shares, and lottery tickets.

Key takeaways

• The ‘Open Door for X’ pattern represents a shift toward instant liquidity businesses: instead of marketplaces that connect buyers and sellers, these companies buy assets directly at a discount and resell them, absorbing the complexity and uncertainty for a small spread.
• Sam notes that internet marketers and ‘sleazy’ operators often pioneer these models decades before mainstream startups (e.g., Flippa for affiliate sites, Empire Flippers for online businesses), then newer founders repackage and scale them with modern branding and platforms.
• Carvana’s $5.6 billion in annual sales and $45 billion market cap demonstrate the viability of this model at scale; other promising categories include trading cards (long-tail collectibles in shoeboxes), secondary shares of private companies, and even lottery ticket buyouts (which banks and historically even mobsters have done).

Episode details: published April 4, 2021 · 927 views · 13:15 long. Summary written by Self Growth Videos from the episode itself. The business ideas, figures and results discussed are the hosts’ and guests’ own claims, shared as brainstorming and entertainment — not verified facts and not investment advice.

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