11 Old Money Menswear Brands You Should Know About
About this video
Centeno explores nine established luxury brands that exemplify old money style, tracing their histories from the 1700s to 1960s. He explains why longevity matters in manufacturing and demonstrates how each brand became iconic through specialization—from Vacheron Constantin’s watchmaking to Hermès’ leather goods to Brooks Brothers’ ready-to-wear revolution. Centeno emphasizes that these brands maintain relevance through craftsmanship, attention to detail, and deep customer relationships rather than chasing trends.
Key takeaways
- Centeno argues that established brands have accumulated knowledge and skill among long-term employees that directly impacts product quality and craftsmanship in ways new companies cannot replicate
- Centeno explains that old money brands originally built their reputation through specialization—each focusing on one core product category before expanding, allowing them to perfect their craft
- Centeno demonstrates how several brands democratized luxury through innovation: Brooks Brothers made custom tailoring accessible via ready-to-wear sack suits, and Ralph Lauren popularized preppy old money style for the masses
- Centeno recommends Centeno recommends specific pieces from each brand: Vacheron Constantin’s Patrimony collection, Hermès leather belts and ties, Burberry trenches, Loro Piana cashmere knitwear, and Brunello Cucinelli Italian suits as examples of timeless old money essentials
Episode details: published August 31, 2023 · 308K views · 17:00 long. Summary written by Self Growth Videos from the episode itself. The style advice summarized here is Antonio Centeno’s own teaching and opinion, presented for education; product recommendations are his, not ours. Summaries are written by Self Growth Videos from each video itself.
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