Amazon Prime Day Fail | Dogs For Days

About this video

This is a short commentary on Amazon Prime Day failing at launch. The creator says he was uploading designs to Merch around 12 p.m. Pacific Standard Time and doing keyword and competition research on Amazon when a dog error image kept popping up after refreshes, and Facebook groups were full of sellers saying the site had crashed. He cites a BuzzFeed article saying Prime Day began Monday, July 16th at 3 p.m. Eastern Time, just as the sale was due to begin, and people reported the website was not working. Shoppers instead saw Amazon’s error dogs, which he names as a pug, a Chihuahua, a Labrador, and a poodle. He quotes Amazon’s reply on Twitter that some customers were having difficulty shopping, that it was working to resolve the issue quickly, that many were shopping successfully, and that in the first hours of Prime Day in the U.S. customers had ordered more items than in the first hour last year, with hundreds of thousands of deals and more than 34 hours left to shop. He notes it was the fifth annual Prime Day, says FBA sellers often do really well but Merch had not been as good, and suggests the crash delayed sales and left results below expectations. He closes by asking viewers whether they bought anything or had a good day as sellers.

Key takeaways

• Prime Day began July 16th at 12 p.m. Pacific / 3 p.m. Eastern and immediately hit website problems, according to the creator and the BuzzFeed article he cites
• Shoppers who could not check out were shown Amazon’s dog error pages, including a pug, Chihuahua, Labrador, and poodle
• Amazon’s quoted Twitter response said some customers had difficulty shopping, it was working to resolve it quickly, and early U.S. orders exceeded the prior year’s first hour
• The creator contrasts FBA, where he says some sellers always do well, with Merch, which he says had not been as strong
• He suggests the outage delayed sales for everyone and left seller results lower than they expected, and invites viewers to share their buying and selling results

Episode details: published July 17, 2018 · 3:57 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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