Boost Your Amazon Merch Sales with These Halloween T-Shirt Strategies (Lower Tiers No Political)

About this video

The creator advises lower-tier Merch by Amazon sellers who want to avoid the political niche to focus on trending holidays, using Halloween as the example. He says political shirts dominate Amazon’s hot new releases and are crushing on BSR, but holiday demand lets sellers leverage Amazon’s organic reach instead of their own audience. He walks through cross-niche ideas: mixing a popular niche with Halloween, such as an axolotl in trick-or-treat, mummy, and skeleton designs, and mixing birthday with Halloween/witch themes, noting BSR charts and recent first sales in July 2024 as demand signals. He also uses Merch Informer/Merch Hunter and Amazon search autocomplete for ideas — e.g. Halloween cat, kids monster truck with jack-o’-lantern, a skeleton ‘just waiting for Halloween’ design, and a ghost drinking coffee — and uses ChatGPT to generate variant sayings like ‘patiently waiting for Halloween.’ He stresses checking trademarks/copyrights, not copying, and making designs different, and promotes his Top Research Design Vault.

Key takeaways

• Target the next trending holiday (Halloween, then Thanksgiving/Christmas/Hanukkah in Q4) to get sales and tier up from lower tiers, rather than relying on the political niche.
• Cross a popular evergreen niche with a holiday — e.g. axolotl + trick-or-treat/Halloween, or birthday + Halloween witch/ghost — to enter a high-demand market with a more specific sub-niche.
• Use BSR charts to validate demand: designs that first sold the previous year or in July 2024 and are rising again show the trend is starting before October 31.
• Research with Amazon search autocomplete and Merch Informer/Merch Hunter, and use ChatGPT to brainstorm different sayings around a proven concept instead of copying the design.
• Always double-check trademarks and copyrights, and differentiate the illustration, details, and wording so the shirt is your own version.

Episode details: published August 15, 2024 · 18:30 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

← Previous: AI vs Human Designer: You Won’t Believe Who Won! · Next: 5 Hot T-Shirt Niches to Boost Your Q4 2024 Sales →

All RJ Martinez videos · RJ Martinez profile · RJ Martinez on YouTube