Etsy Ads Advertising - (7 Day Results)

About this video

The creator shares his first seven days on the new Etsy Ads, after Etsy combined promoted listings with Google Ads. Running what he says was a $20 per day budget, he reports 96,000 ad views, 875 clicks, 32 orders, $1,093.50 in revenue, and $142.15 in ad spend for the period he shows, and says he is raising the budget slowly to $25 per day for another week of testing. He says traffic appears split fairly evenly between Google and Etsy, and that the search terms report is one of the most valuable pieces of data because it shows what customers searched before landing in his shop. Reviewing individual listings, he notes some are roughly break-even, such as one with about $40 spent and four orders, while another he cites had 20 clicks, three orders, and $72.90 in revenue. His main advice is not to switch a listing off too early, because he argues a single additional sale can flip it into profit and build momentum.

Key takeaways

• He reports his 7-day Etsy Ads test at $20/day produced 32 orders and $1,093.50 in revenue on $142.15 spent
• Etsy Ads now combines Etsy promoted listings with Google Ads, and he says his traffic split was fairly even between them
• Use the search terms report to see the exact queries bringing ad clicks into the shop
• Judge listings individually: some of his were only break-even while others converted efficiently
• Do not turn a converting listing off too early, he argues, because one more sale can flip it into profit; raise budgets slowly instead

Episode details: published September 20, 2019 · 9:39 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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