From Debates to Dollars: How to Profit from Trending Topics

About this video

In this freestyle research session, the creator shows how he hunts for low-competition niches with real demand, focusing on current events, debates, and upcoming seasonal moments such as Halloween and the Q4 holidays. His main example is the recent Trump-Harris presidential debate: he walks through a ‘make cats safe again’ shirt that spun a viral debate remark about pets into a joke design aimed at the opposing audience. He notes the listing he examines was priced at $14.99 with over 100 sold in the past month, and uses its falling sales rank to estimate, in his own assessment, that it may have been selling dozens of copies a day. He argues comment sections on viral videos are a goldmine for phrasing and angles, and that a design selling on Amazon will often also sell on Etsy, Redbubble, and TeePublic. He then demonstrates Merch Informer / Merch Hunter filtering — excluding brands and keeping reviews and ratings very low — to surface newer designs, examining an Oktoberfest design, an evergreen ‘just here for the snacks’ football-party design, and a ghost-dancing-with-a-skeleton Halloween design. Throughout he warns to check trademarks and copyrights, skip licensed college and brand designs you have no rights to, start pricing low to gain ranking, then raise toward competitive levels, and design for a specific wearer and occasion.

Key takeaways

• Watch debates and viral moments live for a single quotable line that can become a timely, funny shirt, and mine the comments for wording and angles
• Use Merch Hunter-style filters — exclude brands, keep review and rating counts low — to find newer designs that are already gaining sales
• Judge momentum from sales history and sales rank: a steadily dropping rank signals accelerating sales, not just a one-off spike
• Launch trending designs priced low/at cost to build ranking and search volume, then raise the price toward the competitive range as the event nears
• Always double-check trademarks and copyrights and skip licensed subjects you have no rights to, even when research tools surface them as sellers

Episode details: published September 22, 2024 · 17:57 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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