How I Find Winning Print on Demand Niches (That Actually Sell)

About this video

RJ Martinez outlines a five-step system for finding winning print-on-demand niches, claiming in the video that he has earned over $500,000 in royalties all time, mainly from Merch by Amazon, over eight years. Step 1: start on Amazon and Etsy and watch autocomplete for a seed like ‘funny plumber shirt’ — those suggestions reflect real shopper searches — and check Amazon result count, treating fewer than 2,000 results as low competition. Step 2: validate sales with BSR, looking for two or three top listings under 500K BSR as a green light for consistent sales. Step 3: cross-check the same phrase on Redbubble and Etsy for favorites, reviews, comments and fresh listings to confirm demand across platforms. Step 4: check Google Trends for a steady or rising graph, avoid spike-and-crash fads, and note that no data means insufficient search interest. Step 5: add crossover potential by combining two audiences — e.g. gamer nurses, introverted cat moms, skateboarding dad, caffeinated teacher — to stand out with more personal, lower-competition hybrids.

Key takeaways

• Creator claims over $500,000 in all-time royalties, mainly from Merch by Amazon — presented as his claim
• Step 1 filter: Amazon autocomplete for real demand plus fewer than 2,000 results signals low competition
• Step 2 filter: two or three listings with BSR under 500K in the niche signals consistent sales
• Cross-validate on Redbubble and Etsy (favorites, reviews, new listings) and on Google Trends (steady/rising, not spike-and-crash)
• Create crossover hybrids — e.g. gamer nurses or introverted cat moms — to reduce competition and make designs feel more personal

Episode details: published May 31, 2025 · 5:17 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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